Macy’s Celebrates the 46th Annual Macy’s 4th of July Fireworks® with New Discord Channel and NFT Series

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Macy’s Celebrating its 46th Annual Macy’s 4th of July Fireworks® in a web3 frontier fashion this year with the launch of a free NFTs (Non-Fungible Tokens) and a new discord channel.

What is this Free NFT?

The 10,000 Macy’s Fireworks NFTs are Available today on a first-come, first-serve basis.

The NFTs are available in Classic, Rare and Ultra Rare designs and will showcase graphic elements from this year’s Macy’s 4th of July Fireworks celebration. The NFTs will come with added utility including the ability to access Augmented Reality wearables that can be used on a selection of social media and video communications platforms.

To collect your free Macy’s NFT, fans must first register via the newly launched Macy’s Discord channel available at Discord: Macy’s Server.

Macy’s will use this new discord channel not only as a means to airdrop its new NFTs but as an added way to engage “with fans and customers.”

The Macy’s Fireworks NFTs are built atop the Polygon blockchain, selected by Macy’s for their commitment and intent to advance eco-friendly solutions within the Web3/NFT landscape.

More surprises are in store in the coming weeks for NFT collectors and Macy’s Fireworks fans and all are encouraged to visit or Macy’s Discord to stay up-to-date on the latest news.

“As we commemorate our Independence Day with the nation’s largest pyrotechnic celebration, Macy’s wanted to take the fun into the Web3 frontier bringing the revelry to a digital landscape,”

said Will Coss, executive producer of Macy’s 4th of July Fireworks

Macy’s signature jaw-dropping pyrotechnic salute to America featuring a 25-minute barrage of more than 48,000 dazzling shells and effects will captivate spectators live in New York City and on television. Spectators from coast-to-coast will have a front-row view of the pyro in the sky by tuning to NBC’s national broadcast of Macy’s 4th of July Fireworks Spectacular on Monday, July 4 (8-10 p.m. ET/PT, 7-9 p.m. CT/MT, check local listings or stream the show on Peacock®). The nation’s No. 1 Independence Day special will also feature performances from some of music’s brightest stars.

For more information on the 46th Annual Macy’s 4th of July Fireworks visit In addition, follow and take part in the excitement on various social platforms via @macys and #MacysFireworks.

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