Apple Q2 2025: Revenue Up, Dividend Increase, and $100 Billion Buyback

Cupertino, California – Apple has released its financial results for the second fiscal quarter of 2025, which ended on March 29, 2025.

According to the announcement, the company posted quarterly revenue of $95.4 billion, a 5 percent increase year-over-year. Quarterly diluted earnings per share (EPS) were $1.65, up 8 percent year-over-year.

“Today Apple is reporting strong quarterly results, including double-digit growth in Services,” said Tim Cook, Apple’s CEO.

Other highlights from the announcement include:

• The successful launch of the iPhone 16e.
• Introduction of new Macs and iPads powered by Apple silicon.
• A 60 percent reduction in carbon emissions over the past decade.

“Our March quarter business performance drove EPS growth of 8 percent and $24 billion in operating cash flow, allowing us to return $29 billion to shareholders,” said Kevan Parekh, Apple’s CFO.

Apple’s board of directors has declared a cash dividend of $0.26 per share of the Company’s common stock, a 4 percent increase. The dividend is payable on May 15, 2025, to shareholders of record as of the close of business on May 12, 2025. The board has also authorized an additional program to repurchase up to $100 billion of the Company’s common stock.

Apple also provided a live stream of its Q2 2025 financial results conference call on May 1, 2025, at apple.com/investor/earnings-call.

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro.

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